The topic of discussion: „What IS Helpful Content in the day and age of @chatgptandai anyway? Does it even matter any more? We think it does. For three reasons.
Yes, Informational Helpful Content may be gathered fine with an AI tool, but REAL Helpful Content – that still has legs. Why? Three reasons:
- Helpful Content requires Trust. An Authority.
- Helpful Content may very well require a Local connection. Proximity.
- Helpful Content requires Social Currency.
NONE of the above can be provided by an AI chatbot.
Please join us in the conversation we are having around Helpful Content on Twitter!